A simple and stress-free roadmap for potters to achieve consistent Instagram growth and boost their creative business—without overwhelm, frustration, or guesswork.
Did you know that the number one reason stopping people from pursuing their passion is not the fear of failure but the overwhelm of where to start?
Here’s the issue: Many people feel like "posting on Instagram" is just shouting into the void—there’s little engagement, no growth, and figuring out how it all works feels overwhelming and incredibly time-consuming!
Let's look at what's really holding you back!
This course is created by someone who knows the journey firsthand—growing organically on Instagram in a reasonably short time. I’ve distilled my experiences and lessons, so you can skip the trial-and-error, avoid common pitfalls, and fast-track your results.
When I started sharing my work on Instagram in early 2021, I posted sporadically, testing the waters while battling fears of not having the perfect image or caption. It was my first real attempt at using social media. Then, on June 1, 2021, I committed to a 30-day challenge: posting every single day. That consistency made all the difference.
Here’s what happened:
- June 1, 2021- Day1 of 30-Day challenge
- Within 50 days, I reached 1,000 followers.
- By September 2021, I had 5,000 followers.
- By early November 2021, I hit 10,000 followers.
Some might say, "Instagram wasn’t as saturated back then," but let me clarify: when I started, short-form video content (Reels) was taking over, frustrating many creators. TikTok was surging, and Instagram's shift from images to videos left people unsure of how to adapt. To make things even more challenging, while Reels had launched in August 2020, they weren’t available in Singapore until October 2021. Despite that, I continued to grow steadily because I focused on what truly mattered—consistency.
Consistency became lesson number one, and since then, I’ve experimented, adapted, and discovered other key strategies that turn frustration into progress. This course is the culmination of all those experiences. It’s designed to provide you with a simple, streamlined process to develop the right mindset, build effective systems, and grow your Instagram presence consistently and sustainably. You don’t have to struggle alone—I’ve done the hard work so you don’t have to.
Mary Covelli- The Bench and Wheel
@thebenchandwheel
‘Clay Hands Collective’- I’m so glad I found this special place, curated by Jaspreet Kaur. It has been an invaluable resource for providing me with proven business lessons, creative making techniques, much needed encouragement when things get overwhelming and a kind, safe place where like minded artists can flourish. Jas’s lessons are very well presented and thought out and I’m finally building upon the confidence I need to achieve my goal of a sustainable ceramic art business. In just a few months, my business skills have elevated and my making has been more focused and free flowing. My last shop update was much more rewarding, now that I’m viewing it from a better perspective. I highly recommend this collective to anyone who needs some fuel for their clay journey fire.
Bill Schwenzer- Aliveguy Pottery
@aliveguy_pottery
Dear Jas !! Thanks to you I can now call myself a Potter 😁 I loved each & every class that was conducted. From Class 1 - Class 15 your enthusiasm in teaching has been insane. Complete information from the techniques & tools that are used were explained so well. Even the tiniest of details were not spared .Your keen interest & patience in ensuring your students are learning everything at their own pace is commendable. Thank you for pouring your heart into it. Every class was full of amazement & wonder to see how the products shaped up from a small dough of clay. Thanks to you I now know patience has its own rewards & to let go of expectations 😁 I’m looking forward to signing up for more classes in the future. Learning the art & skill of Ceramics was a perfect way for me to unwind & channel my energy in the right way. Forever grateful to you ❤️❤️
Wilma,
Beginner's Course Student
From the moment I joined, Jas exhibited incredible patience and a genuine willingness to share her wealth of knowledge, tips, and tricks. Her passion for ceramics was evident in every interaction. The workshop sessions were impeccably planned and thoughtfully structured, allowing us to progress seamlessly from one phase of learning to the next. Jas's ability to guide us through each step of the pottery process made the experience enjoyable and engaging. I always felt supported and encouraged to explore my creativity under her guidance. The studio itself emanates a calming and inspiring vibe. Stepping into the space each Wednesday evening was like entering a sanctuary dedicated to artistic expression. The atmosphere undoubtedly fostered a sense of tranquility and served as a catalyst for creativity. It became a place where I eagerly looked forward to unleashing my imagination and immersing myself in the world of ceramics. I am grateful for the opportunity to learn from Jas and be a part of her pottery workshop. Her dedication to her craft, combined with her ability to create a welcoming environment, made the experience truly memorable. I would highly recommend @ceramicsbyjas to anyone seeking to explore the art of pottery in a supportive and inspiring setting. Thank you, Jas, for sharing your passion and expertise so generously.
Nikkie, Beginner's Course Student
@knotsncrosses.sg
Module 1: Laying the Groundwork for Instagram Success
Getting Clear on Your Goals: Let’s start by figuring out why you’re here—what do you want Instagram to do for you? Whether it’s growing your audience, selling your work, or simply sharing your creativity, we’ll list out your goals and create a simple strategy to guide you. Having a clear plan keeps things focused and takes the guesswork out of what to post and why.
Making Sense of Instagram Content: Instagram has so many ways to share—posts, reels, stories, and more. It can feel overwhelming, but don’t worry! We’ll break it down so you understand what each format is for and how you can use them to reach your goals. This will make creating content feel so much easier!
Setting Up Your Profile for Success: Your Instagram bio is your first impression, and we’ll make sure it’s a great one. You’ll learn easy tips to write a bio that really connects with your audience and makes them want to stick around. Plus, we’ll make sure your whole profile is set up to work for you, not against you.
By the end of this module, you’ll feel confident, clear, and ready to take on Instagram with a plan that works for you.
Module 2: Find Your Tribe on Instagram & Create Your Unique Visual Identity
In this module, we’ll focus on helping you connect with the right people—your ideal audience—and showcase your work in a way that truly represents you and your brand.
Discovering Your Ideal Audience: We'll work on identifying who your target audience is, understanding what they care about, and learning how to create content that speaks directly to them. This way, your posts will not only reach the right people but also deeply resonate with them.
Building a Visual Identity That Stands Out:A strong visual identity is like a magnet—it draws people in and keeps them coming back. We’ll talk about how to choose colors, themes, and styles that reflect your brand’s personality. Whether you want a minimalist vibe, a colorful and playful look, or something earthy and rustic, you’ll learn how to make your profile visually cohesive and appealing.
By the end of this module, you'll have a clear understanding of who you’re talking to and how to present your brand in a way that feels authentic and engaging. This is your step toward building a community that loves your work as much as you do!
Module 3: Content Planning Made Simple
In this module, we’ll tackle one of the biggest challenges for creatives—staying consistent with content while making sure it serves a purpose. Let’s make planning easy and stress-free!
Building a Clear Content Strategy: We’ll start by creating a content strategy that works for you. Every post you create should have a clear objective—whether it’s to showcase your work, connect with your audience, or drive sales. You’ll learn how to align your content with your goals so you’re not just posting for the sake of it.
Crafting Your Content Calendar: Consistency is key to Instagram growth, and a content calendar is your secret weapon. Together, we’ll map out your posting schedule in a way that feels manageable and sustainable. You’ll know exactly what to post and when, making the whole process more efficient and less overwhelming.
By the end of this module, you’ll have a step-by-step plan for creating purposeful, engaging content on a schedule that works for you. No more last-minute scrambling for ideas—just clear, consistent, and stress-free content creation!
Module 4: Capturing Attention with Photos and Reels
Let’s bring your creations to life on Instagram! This module is all about making your pottery look its absolute best and using reels to grab attention and grow your audience. Don’t worry—no fancy equipment or overwhelming techniques here. We’ll keep it simple and fun!
Practical Photography & Styling Tips:
- Learn the basics of product photography, from setting up proper lighting to finding the best angles and creating clean, eye-catching backgrounds.
- Discover styling tricks to make your pottery stand out and tell a story. Whether it’s a cozy setup for mugs or a modern look for vases, you’ll get ideas to suit your style.
- Explore easy-to-use editing tools and techniques that turn good photos into scroll-stopping images.
Reels Made Easy:
- Understand why Instagram Reels are a game-changer for boosting your visibility. With their high engagement rates, reels can help you reach a wider audience and grow faster.
- Follow a simple, step-by-step process for creating reels, even if you’re camera-shy or new to video.
- Get editing tips and tricks to make your reels polished, professional, and engaging—without spending hours on them.
By the end of this module, you’ll feel confident in your ability to create stunning visuals and dynamic reels that show off your work, connect with your audience, and drive growth. Let’s make your Instagram feed and reels irresistible!
And your investment is just USD197/-!
After this inaugural co-hort, the price will increase to USD349/-
Bonus #1. List of Content Ideas for 3 months
Bonus #2. 50 Caption Templates for Creative Businesses
Bonus #3. 5 Pre-Designed Instagram Story Templates for Engagement
If this feels like a big investment in yourself or your business, consider the cost of staying stuck in fear and overwhelm. The choice is yours—where do you want to be a year from now?
I’m confident that if you apply the strategies and systems taught in this program, you will see results. However, if at the end of 30 days you feel you’ve gained no value or this program isn’t the right fit for you, simply send me an email, and I’ll provide a full refund. All I ask is that you show me you’ve done the work—because results come from taking action. I’m positive that if you commit and apply what’s taught, you will see the transformation. If not, you get your money back!